In late 2017, Building America Mutual went through a style rebranding, and they needed new video content. 

In collaboration with Micheal Walters Advertising, Zach Moore came up with the idea of recreating the 2d imagery BAM showcased in their print materials into 3d objets that would allow for dynamic storytelling in a video format. 

From towering infrastructures to construction machinery, 3d objects were modeled and animated, then rendered out of cinema4d with a flat overlay, resulting in unique and powerful visuals, showcasing American infrastructure and the development of new communities.

You can view the 3d commercials below.

Credits: 

Post Production - Zach Moore Post

3D Modeling, Camera, and Animation / Digital Set Design / Editing / Visual Effects - Zach Moore

Production - Micheal Walters Advertising 

Producer: Greg Kosinski